Innovating Beauty, One Brand at a Time

Expertly developing modern beauty brands for the industry’s white space and fast distribution.

Rated 5 stars by clients.

★★★★★

Innovating Beauty for Tomorrow's Brands

At Parenthesis, we are dedicated to identifying opportunities in the beauty industry and rapidly developing modern brands that resonate with consumers, ensuring they are ready for market distribution.

A collection of skincare and beauty products laid out on a surface. The items include a sachet labeled 'Love Beauty and Planet' featuring a floral design with pink flowers, a small dropper bottle with a dark cap, a white packet labeled 'Beautycounter Overnight Resurfacing Peel,' and a makeup brush with dark bristles and a metallic handle.
A collection of skincare and beauty products laid out on a surface. The items include a sachet labeled 'Love Beauty and Planet' featuring a floral design with pink flowers, a small dropper bottle with a dark cap, a white packet labeled 'Beautycounter Overnight Resurfacing Peel,' and a makeup brush with dark bristles and a metallic handle.

150+

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Expertise, Innovation, Quality

Trusted Partner

Innovative Beauty Solutions

We specialize in developing modern beauty brands and products tailored for today's market demands.

Brand Development

Our team identifies market gaps and creates unique beauty brands ready for distribution and success.

A selection of beauty products is arranged on a marble surface. On the left, two tubes of lotion are displayed, both featuring elegant cursive branding. In the center, an intricately designed perfume bottle with a stylish dress motif is prominently featured. To the right, makeup brushes with shiny metallic handles stand upright in a sleek holder. A black mascara tube lies in the foreground. The composition is accentuated by soft natural light and subtle shadows.
A selection of beauty products is arranged on a marble surface. On the left, two tubes of lotion are displayed, both featuring elegant cursive branding. In the center, an intricately designed perfume bottle with a stylish dress motif is prominently featured. To the right, makeup brushes with shiny metallic handles stand upright in a sleek holder. A black mascara tube lies in the foreground. The composition is accentuated by soft natural light and subtle shadows.
Product Innovation

We rapidly develop beauty products that meet consumer needs, ensuring they are market-ready and effective.

Expert Market Insights

Leverage our industry expertise to navigate trends and enhance your brand's market positioning.
A collection of beauty products arranged artfully on a magazine cover. The setup includes a pink box labeled 'Face Hero', a dropper bottle with a matching color scheme, a small round pot with a golden logo, a white fluffy brush with a golden handle, and a delicate gold necklace with circular charms. The magazine beneath these items displays bold text in a stylish font. The overall composition conveys a sense of elegance and beauty.
A collection of beauty products arranged artfully on a magazine cover. The setup includes a pink box labeled 'Face Hero', a dropper bottle with a matching color scheme, a small round pot with a golden logo, a white fluffy brush with a golden handle, and a delicate gold necklace with circular charms. The magazine beneath these items displays bold text in a stylish font. The overall composition conveys a sense of elegance and beauty.
A skincare product labeled 'Beauty Counter' placed in a scalloped white dish, sitting on top of a glossy magazine with fashion imagery. Accompanying accessories include a curved gold chain and large hoop earrings, all set against a white, furry background.
A skincare product labeled 'Beauty Counter' placed in a scalloped white dish, sitting on top of a glossy magazine with fashion imagery. Accompanying accessories include a curved gold chain and large hoop earrings, all set against a white, furry background.

Beauty Innovation

Explore our gallery showcasing modern beauty brands and products.

A collection of beauty products is displayed on a lace-covered surface with a pink wall in the background. The items include perfume and cosmetic bottles, each with distinct labels and designs.
A collection of beauty products is displayed on a lace-covered surface with a pink wall in the background. The items include perfume and cosmetic bottles, each with distinct labels and designs.
Three bottles of beauty products with silver accents are arranged on a bright blue background. The labels read 'lift hair' with various product names including shampoo and soin. The overall design is clean and modern.
Three bottles of beauty products with silver accents are arranged on a bright blue background. The labels read 'lift hair' with various product names including shampoo and soin. The overall design is clean and modern.
A sleek arrangement of skincare products including a pump bottle and two jars, all labeled with the brand 'PlantaDea'. These products are placed on geometric white platforms against a dark background, accompanied by a marble-textured facial roller with gold accents.
A sleek arrangement of skincare products including a pump bottle and two jars, all labeled with the brand 'PlantaDea'. These products are placed on geometric white platforms against a dark background, accompanied by a marble-textured facial roller with gold accents.
An elegant display in a store features an array of beauty products, including body creams and lotions, set on a wooden table. The product packaging is in shades of pink and peach. A decorative vase with bamboo sticks and rose petals is placed among the products. Advertisements for a new limited edition line are visible, with a poster featuring a woman in a flowing dress. Shelves filled with various skincare products line the walls in the background.
An elegant display in a store features an array of beauty products, including body creams and lotions, set on a wooden table. The product packaging is in shades of pink and peach. A decorative vase with bamboo sticks and rose petals is placed among the products. Advertisements for a new limited edition line are visible, with a poster featuring a woman in a flowing dress. Shelves filled with various skincare products line the walls in the background.
A collection of luxury beauty products is arranged on a textured, light cream surface. There is a bronzing powder with a turquoise and gold compact labeled 'Gucci', a bottle of 'Summer Fridays' mineral milk sunscreen, a small bottle of Jo Malone perfume, and a Dior highlighter in a white, round case.
A collection of luxury beauty products is arranged on a textured, light cream surface. There is a bronzing powder with a turquoise and gold compact labeled 'Gucci', a bottle of 'Summer Fridays' mineral milk sunscreen, a small bottle of Jo Malone perfume, and a Dior highlighter in a white, round case.
A well-lit interior of a cosmetics store featuring a wooden display table with vibrant blue and turquoise boxed skincare products. There are promotional signs showcasing skincare items, decorative large glass jars, and an arrangement of white artificial blossoms, creating a luxurious atmosphere. Shelves in the background are filled with various beauty products.
A well-lit interior of a cosmetics store featuring a wooden display table with vibrant blue and turquoise boxed skincare products. There are promotional signs showcasing skincare items, decorative large glass jars, and an arrangement of white artificial blossoms, creating a luxurious atmosphere. Shelves in the background are filled with various beauty products.
woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

Parenthesis helped me discover innovative beauty products that truly stand out in the crowded market.

Emily R.

A tube of organic cream labeled 'beauty' is placed upright on a round surface. Soft shadows and ambient lighting create a serene atmosphere. The background is minimal with abstract shadow patterns, suggesting a natural theme.
A tube of organic cream labeled 'beauty' is placed upright on a round surface. Soft shadows and ambient lighting create a serene atmosphere. The background is minimal with abstract shadow patterns, suggesting a natural theme.

The expertise at Parenthesis is unmatched; they deliver exceptional beauty solutions that resonate with consumers.

James T.

A collection of luxury beauty products, including a tube of pink lipstick, a small bottle of perfume, and a tube of lotion, all from the brand Givenchy. They are arranged on a soft, white surface that contrasts with the sleek, metallic and pastel packaging.
A collection of luxury beauty products, including a tube of pink lipstick, a small bottle of perfume, and a tube of lotion, all from the brand Givenchy. They are arranged on a soft, white surface that contrasts with the sleek, metallic and pastel packaging.
★★★★★
★★★★★