Innovating Beauty for Tomorrow

At Parenthesis, we are passionate beauty experts dedicated to identifying gaps in the market and swiftly developing modern beauty brands ready for distribution.

On a bathroom counter, there is a collection of cosmetic products including a pink bottle with the label 'JapanFusion', a small jar labeled 'Super Moisture Lip Balm', and a beige bottle labeled 'Beauty Pie'. A large leafy plant in a blue pot is positioned in the background next to a metallic-framed mirror.
On a bathroom counter, there is a collection of cosmetic products including a pink bottle with the label 'JapanFusion', a small jar labeled 'Super Moisture Lip Balm', and a beige bottle labeled 'Beauty Pie'. A large leafy plant in a blue pot is positioned in the background next to a metallic-framed mirror.

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Trusted by Experts

Proven Success

Innovative Brands

Creating modern beauty solutions for today's discerning consumers.

A collection of skincare and beauty products is displayed on a white surface. There are bottles and tubes of various sizes, with labels visible on some of them. A decorative white dish holds a selection of gold jewelry pieces, including earrings and perhaps a necklace. The background includes a framed print and the corner of a magazine stack.
A collection of skincare and beauty products is displayed on a white surface. There are bottles and tubes of various sizes, with labels visible on some of them. A decorative white dish holds a selection of gold jewelry pieces, including earrings and perhaps a necklace. The background includes a framed print and the corner of a magazine stack.
Rapid Development

Accelerating product creation for market readiness and distribution.

A collection of beauty and skincare products is arranged on a surface, including bottles of oils and serums, cosmetics like lipstick and blush, makeup brushes in a holder, and a lit black candle adding ambiance. The setup is accompanied by cotton swabs, emphasizing a self-care or beauty routine theme.
A collection of beauty and skincare products is arranged on a surface, including bottles of oils and serums, cosmetics like lipstick and blush, makeup brushes in a holder, and a lit black candle adding ambiance. The setup is accompanied by cotton swabs, emphasizing a self-care or beauty routine theme.
Expert Insights

Leveraging industry knowledge to identify unique market opportunities.

A collection of skincare and cosmetic products is arranged on white blocks against a soft blue background. The products vary in size and packaging, including tubes and bottles labeled with the brand name 'Glossier'. A mascara wand and a small tube are suspended above the arrangement, adding a dynamic element to the composition.
A collection of skincare and cosmetic products is arranged on white blocks against a soft blue background. The products vary in size and packaging, including tubes and bottles labeled with the brand name 'Glossier'. A mascara wand and a small tube are suspended above the arrangement, adding a dynamic element to the composition.
A beauty product box is displayed with stylish packaging. It includes elements like a circular metal accessory, a rose quartz crystal, and pink tortoiseshell-style earrings. The box features text promoting the product's natural and detoxifying properties, and it's set against a backdrop of textured materials.
A beauty product box is displayed with stylish packaging. It includes elements like a circular metal accessory, a rose quartz crystal, and pink tortoiseshell-style earrings. The box features text promoting the product's natural and detoxifying properties, and it's set against a backdrop of textured materials.
Beauty Trends

Staying ahead of trends to meet evolving consumer demands.

Market Analysis

Thorough research to uncover gaps in the beauty industry.

Parenthesis has transformed my beauty routine! Their innovative products are a game changer, and I love how quickly they bring new ideas to life.

Samantha Lee

A collection of skincare products is artfully arranged on an olive green backdrop. Several cylindrical bottles and jars, some with labels, are prominently displayed. A large leaf is being held above the setup, adding a natural, organic element. Small rocks and green gummies are scattered around, enhancing the aesthetic presentation.
A collection of skincare products is artfully arranged on an olive green backdrop. Several cylindrical bottles and jars, some with labels, are prominently displayed. A large leaf is being held above the setup, adding a natural, organic element. Small rocks and green gummies are scattered around, enhancing the aesthetic presentation.

★★★★★